CarMax
Doin’ Donuts
🍩🚗
To announce CarMax’s 24 hour test drives, we asked drivers to do what everyone wants to do when behind new wheels: donuts.
Here’s the low down: If you booked a 24 hour test drive with CarMax, you were given a gift card to Dunkin' (plus a whole lot of other goodies.)
Teaser Content*
*Including but not limited to the state of the art CarMax x Dunkin’ donut holder.
![6160669b4376a9061f8e3255_Screen Shot 2021-10-08 at 11.36.00 AM-p-800.png](https://images.squarespace-cdn.com/content/v1/6151ef9b4abba161dcafa1d8/a48ee8cf-32a5-4313-98e7-4aef09c13b42/6160669b4376a9061f8e3255_Screen+Shot+2021-10-08+at+11.36.00+AM-p-800.png)
![6160689bb7fcd5bc808fc225_Screen_Recording_2021_10_08_at_11_37_28_AM_3.gif](https://images.squarespace-cdn.com/content/v1/6151ef9b4abba161dcafa1d8/94cfb2f8-8c74-48d1-ac24-cb1795e4fb17/6160689bb7fcd5bc808fc225_Screen_Recording_2021_10_08_at_11_37_28_AM_3.gif)
![61606699b3cd7605f8496a36_Screen Shot 2021-10-08 at 11.36.52 AM-p-800.png](https://images.squarespace-cdn.com/content/v1/6151ef9b4abba161dcafa1d8/785ad679-fe75-42bd-bea3-5302a1569710/61606699b3cd7605f8496a36_Screen+Shot+2021-10-08+at+11.36.52+AM-p-800.png)
![616072fa81103a28182c2b38_Carmax_StaticPartnership copy-p-800.jpeg](https://images.squarespace-cdn.com/content/v1/6151ef9b4abba161dcafa1d8/269ba475-2111-410d-9bfd-e04cce571824/616072fa81103a28182c2b38_Carmax_StaticPartnership+copy-p-800.jpeg)
![616074c76fb34b0af52addf4_Busy_IGS_Frame5_option2_4.gif](https://images.squarespace-cdn.com/content/v1/6151ef9b4abba161dcafa1d8/fef9c3b8-b605-4927-878e-249a14f1f6d7/616074c76fb34b0af52addf4_Busy_IGS_Frame5_option2_4.gif)
![61607269bbf86adffdfe211b_Busy_IGS_Frame5_option2.gif](https://images.squarespace-cdn.com/content/v1/6151ef9b4abba161dcafa1d8/da3ae673-fded-4489-8b39-4e4708f54948/61607269bbf86adffdfe211b_Busy_IGS_Frame5_option2.gif)
Each test driver is handed a kit filled with all kinds of branded items + a challenge to win donuts for an ENTIRE YEAR.
We also worked with high profile influencers like Busy Phillips, Adam Rippon, and Rolland Pollard to talk about their caffeine fueled 24 hour test drive.
It happened. People got to do donuts on a test drive. Kinda.
🍩👄🍩
As I’m putting this page together, I realize I have no idea who won the free year of donuts.
And if that’s why you scrolled all the way to the bottom, I’m so sorry.
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Agency
The Martin Agency
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CD
Lindsey King
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CD
Allison Rude
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AD
Jayne Goodall
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ECD
Ashley Marshall
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CW
Kelsey Whipple